• Nissan

Northbay Nissan

1250 Auto Center Drive
Directions Petaluma, CA 94952

  • Sales: 877-818-6866
  • SERVICE: 707-769-7700

Customer Testimonials

Hear What Our Customers Have to Say

"Customer Reviews and Testimonials"

To whom it my concern,

I purchased a 2009 Cube last week and can not say enough about the customer service I received. Tierney Muscatel is the best! I had a very negative experience with Santa Rosa Nissan and walked out while car shopping (I yelped my experience for Northbay as well as Santa Rosa). Tierney's low-key approach and ability to read what the customer needs was greatly appreciated. I never once felt like I was dealing with a "slick car salesperson." From the moment I walked through your doors I felt like my business was valued. From Julie/Cashier, to Dan and Matt/Parts & Service, I was treated like a VIP. Every staff member who passed said hello. There was a professional yet relaxed vibe. I will recommend Northbay Nissan to all of my friends and family and would be happy to have my recommendation used in print. Thanks for a remarkable shopping experience. Tierney and Northbay rate a 10 in my opinion!

Eileen Hallock


Dear Nissan Sales Manager,

This letter concerns Mark Brill - Salesman. This was a remote deal. Mark called me within ten minutes after I contacted the Northbay Dealership. He devoted his time to helping me find the right car in my price range. He answered each and every question with good product knowledge. He went back and forth at least half a dozen times to check on this and that. At least the deal is done and we move on to finance - EEK- Well despite finance luckily it's a cash deal - We failed to receive our overnight packet - Mark to the rescue?  He managed to work through all of that and my New Sentra 2.0s is on its way and I am so happy. This was a remote 4 day deal but Mark called at least once each day.

Debra Parry



Dear Mark,

Keith and I just want to say thank you for a very professional and enjoyable car buying experience. I appreciate that you kept in touch daily and stayed very much on top of your end of the deal. Extra thanks for handling the speedy delivery of the Nissan 2.0s. You eased us through the scary parts. We love the car and are very pleased.

Keith and Debra Parry



Randy Tong

Having owned eight Nissans since 1981, we won't consider going to another dealership other than North Bay Nissan (formally Novato Datsun). Why bother? We have a great longstanding relationship.

In the beginning, we'd visit the premises 5-6 times looking at catalogues and checking the specs and prices. We weren't accosted by high pressure salespeople. They were very helpful and didn't irritate us. We were careful consumers. We learned early on that Nissans were quality vehicles and we got our value's worth. In the last few purchases we knew North Bay would give us a good deal so we didn't even bother "researching" the product's price. We just had to decide on the amenities and the color of our Nissan. North Bay Nissan had gained our trust.

Randy Tong, North Bay; Service Manager, is the major reason we are repeat customers. We go back to the Novato Datsun days. He and his crew always gave us dependable service. The service charges were fair and we knew we weren't being taken to the cleaners. It's comforting to know Randy is still looking after our interests.

A trusting relationship begets loyalty. Why else would we be repeat customers?

North Bay Nissan is truly a fantastic dealership with an excellent service department. They have taken excellent care of us and that's why I am a happy and satisfied customer.

Florence Aoyagi

"Buying a car can be like going to the dentist, not always a pleasant experience. But, I recently bought not one, but two Nissan Hybrid Altima's from Lars Reppin at North Bay Nissan. Lars made the experience easy, pleasant and painless. There was no pressure, only explanations and guidance. Adding to the positive experience was the help, care and attention I got from Bill and Juan in the service department. North Bay Nissan has obviously realized how you treat the customer, and make the car buying experience, motivates the car buyer to return and give the dealer their business. I can honestly say that buying two cars from North Bay Nissan was not like pulling teeth. I won't hesitate to buy another car from Lars or North Bay Nissan and I'll recommend it to anyone looking to buy a car."

Ron Barr
CEO Sports Byline USA
Broadcast Networks

Dear Mr. Coury

We would like to take this opportunity to express our deepest appreciation for the service you have given us since March 7, 1996. We are your loyal fans. Our Nissan P/U 1995 has been faithfully serviced by your service department for the last thirteen years. Your staff is friendly, efficient and professional. Any issues with our vehicles were handled with extreme satisfaction.

We would also like to draw attention to your service department. Randy Tong, Service Manager and his staff, Juan, Bill and Matt. They always make sure that we have a ride or a rental car when special services are required for our vehicle. Thanks to Randy and his staff we have not missed any important appointments or spent hours waiting for repairs. They always review the invoice to make sure we understand what repairs were completed. They treat us so special that sometimes we feel like family.

Keep up the good job. It's nice to know that there are still businesses that are trustworthy.

Very truly yours,
J & G Wolfe
North Bay Nissan
1250 Auto Center Drive
Petaluma, Ca 94952

In 1985, we bought our first car from Novato Nissan (North Bay Nissan).  It was a Stanza, and we had it until 1998 when we sold it and bought a Sentra. In 2001, we bought another car, a Maxima.

Our Daughter also has bought several cars from your dealership, her first one when she was in College, and recently she purchased a truck from North Bay Nissan.

We have always received courteous service from several members of your Sales staff but the main reason we continue to buy from your dealership is the exceptional service we have had from your Service Manager, Randy Tong. We have complete confidence in him and his recommendations. In addition, he is always friendly and helpful.

We wanted you to know how very pleased we have been with your Company, and we hope to have the same relationship with you in the future.


Bernice & Dean Batchelder
North Bay Nissan
1250 Auto Center Drive
Petaluma, Ca 94952


My experience at North Bay Nissan has been exceptional from the purchasing of my Nissan to the maintenance of my vehicle in the service department. Over the years, Service Manager Randy Tong has consistently gone far beyond what is customary to off more that excellent service, taking great care of my car with the utmost consideration and helpfulness. North Bay Nissan really cares about its customers.

Betsy Rick
Greg Dexter

Mark Brill was extremely knowledgeable and professional in every aspect of the sales process. I went to your dealership simply expecting to view and test drive the vehicle. The manner Mark worked with me ultimately led me to purchase the vehicle that very same evening.

William Lane
Greg Dexter

One of my great joys in life is owning and driving my 2009 Nissan GT-R. It is, without competition, the best thing I have ever bought for myself.
Owning the GT-R brings another great joy to my life because of your GT-R trained staff. I bought the car but there is always the concern about long term dealer care and customer satisfaction. The manufacturing quality of the car has presented no problems of any significance, but there have been small issues that I asked about over the past ten months. Your GT-R trained specialists have never disappointed. They are the best.
Thank you for providing truly great service and real customer care as I enjoy my dream car. Please share my thoughts with all your fine staff.

A Happy Nissan Owner.
Roy Dorn
Ron Coury,

It is always such an accomplishment each time one of your children reaches a milestone if their lives.  One of those milestones is when they learn to drive, the next one High School and college and then finally when they purchase (on their own) their first new car.  Not only was it her first exposure to a car dealership but it was also my best buying experience of any automobile purchase I have ever made.

Tierney lead the way by making her feel at home at North Bay Nissan helping her choose between the two models she wanted to look at, then giving her everything she needed to make her buying decision without pressure.

Ben in Finance wrapped it up by explaining the financing and even going to bat for her to get her a better finance rate than what she got by going directly to the same credit union to get pre-approved.

Everyone we met validated why we had chosen to purchase a car from North Bay Nissan.  Thank you very much.  We couldn't be happier with her choice.  I am sure you will see us back when it is time to replace anyone of our cars in the future.

David N. Brown

Ron Coury,

Over the years I have purchased 6 new vehicles from Novato Nissan and now North Bay Nissan (formally Novato Nissan). I have at all times been treated in a fair and friendly manner and it's why I continue to return when purchasing a vehicle. Keep up the good work.

Brian O'Connor
P.S. Whenever I have needed service your repair shop guys are tops.